The never-ending question teens and millennials ask each other is "wyd"?

So we literally gave them the answer with our CityWalk Tonight campaign.

The tag line, "Be. Do. Do be do be do." was created intentionally for social media with its potential to go viral. Aside from being really catchy, it also taps into the mindset of wanting to see and be seen. Do. Be.

© 2021 Robbie Finnigan